La Semaine du Boubou
Bamako celebrated the "Semaine du Boubou" – initiated and organised by the renowned designer Ikalook. Getzner served as the main sponsor alongside long-term partner Baka Bathily.
Spotlight on Damask
The festival week kicked off with an event at the National Museum in Mali, featuring traditional dances, music, and the exclusive "IKALOOK x GETZNER" collection. High-quality Getzner Damask took centre stage. Another highlight was the fashion show by ten young designers who showcased their unique interpretations of the traditional Boubou, crafted from Getzner Damask – modern, creative, and diverse.
Supporting Young Talents
Tobias König from Getzner remarked: "La Semaine du Boubou is a fantastic opportunity to support young designers – this is where the future of fashion is being shaped. It was inspiring for us to see the creative uses of our fabrics."
The atmosphere was vibrant, the audience young and fashion-conscious, including many well-known influencers and musicians. The event concluded with awards presented to two emerging talents for their innovative Getzner Damask designs.
Fresh breeze for Getzner brocade
These ten young designers each presented one creation made from Getzner brocade to an enthusiastic audience.